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May 21, 2013 by Vertical Axion
In 2010, Google’s servers were hacked by Chinese hackers in attempts to get a hold of information that was private, US officials said. For the past three years, the government has been investigating the data that Google lost to ensure that only superficial information was leaked. However, it appears that more may have been stolen […]
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May 20, 2013 by Vertical Axion
Yahoo!’s deal for Tumblr has become official after the rumor mill started up last Thursday. However, many Tumblr fans are concerned what this means for Tumblr, and in fact some 72,000 blog posts defected to WordPress the hour that the acquisition was announced. Even though WordPress founder Matt Mullenweg says that users are “reading too […]
May 18, 2013 by Vertical Axion
A list was released in the past few months that included the most commonly-used passwords of last year. These passwords, and any variation of these passwords, are some of the passwords that will be tried first when a hacker is attempting to get into an account. Considering the amount of data that has been stolen […]
May 17, 2013 by Vertical Axion
Even though Kickstarter success stories are usually for small underdog-type businesses, your business can still succeed if you choose to use it. There are stories of people starting Kickstarter campaigns and making thousands upon thousands of dollars in just a few short days or weeks. However, the difference between those companies and the ones that […]
May 16, 2013 by Vertical Axion
You may think it’s a little outlandish that you have to protect your phone from cyber attacks, but unfortunately, celebrities aren’t the only people who get their phones hacked. In reality, it’s much easier than anyone thinks, and even an amateur can manage to get into your voicemail or view your smartphone’s browsing history. Because […]
May 15, 2013 by Vertical Axion
PayPal was once just a means of making secure payments over the Internet, but in recent years the payment system has expanded in new directions that small business owners are sure to appreciate. Just today, PayPal president David Marcus announced that any business, large or small, that dumps the old-style “point-of-sale” system will be welcomed […]
May 13, 2013 by Vertical Axion
One of the best things about owning your own business is being able to find new and exciting ways to make some extra money. Not only can it be fun and interesting, but the payoff when you come up with a stellar idea is immensely satisfying. So how can you get everyone in your organization […]
May 11, 2013 by Vertical Axion
Facebook engagement is important, no doubt. Just having a Facebook is simply not good enough in today’s world. Fans want to be entertained, appreciated, and interested by your company’s statuses and posts. However, there are some things that trump Facebook engagement, and they’re important to be aware of while you build your brand. Is Facebook […]
May 10, 2013 by Vertical Axion
Time is the one thing in business that isn’t infinite. Other things you can borrow, find, or make yourself, but time is the most important thing for you to manage well. You can ask employees to work overtime, but you pay for it in the end – especially if your employees become burned out. To […]
May 8, 2013 by Vertical Axion
With so many social media websites making their mark on the world, you’d think that one more just wouldn’t make a big enough difference in the reputation of your business. Instagram is primarily a photo-sharing platform, and there are many of those that you could be on instead, especially since Instagram is generally viewed as […]
May 7, 2013 by Vertical Axion
Even if you aren’t starting out with a brand new venture, it’s still important that you create a business plan – even if you didn’t do so when you started your business. A business plan doesn’t have any specific rules, and it doesn’t even have to be written down. However, it does need to be […]
May 6, 2013 by Vertical Axion
Though Adobe isn’t the first company to offer subscription-only services, this choice does come as a bit of a surprise to other companies and users of the newest Creative Suite. “We have no current plans to release another perpetual release of the CS tools and suites. Creative Cloud is going to be our sole focus […]
May 4, 2013 by Vertical Axion
The influence of Yelp, a well-known review site, is absolutely undeniable. Even though Yelp isn’t a social networking platform, the ability to review any business that has an active Yelp account makes Yelp feel like a social networking platform without a newsfeed. Last year alone, Yelp had some 36 million reviews written for businesses, making […]
May 3, 2013 by Vertical Axion
The recent rise in complaints about the number of ads Facebook is forcing upon users that use their mobile app has forced the company to respond. The solution? Now you can simply hide the ads you see. Although not all ads are included in this new feature, many types of ads are. iOS, Android, and […]
May 2, 2013 by Vertical Axion
If for some reason you find yourself locked out of your Facebook account, now your closest friends can assist you. Trusted Contacts is a system that’s been tested since early 2011 but just recently hit mainstream Facebook. Though the feature is completely optional, Facebook does encourage all users to pick five most trusted contacts that […]
May 1, 2013 by Vertical Axion
Though Tumblr isn’t quite as big as Facebook or Twitter, you shouldn’t overlook it. Tumblr alone has 49 billion posts and 105 million blog, not to mention the fact that it’s completely free. In fact, all of this means it’s the 32nd most popular website in the entire world. So, as you can see, it […]
April 30, 2013 by Vertical Axion
With hacking attempts, DDoS attacks, and stolen data becoming more prevalent as of late, it’s more important than ever that you and your employees exercise the proper protection techniques. This starts with knowing what to look out for. Since we all use email regularly to communicate with others, it makes sense to start there when […]
April 29, 2013 by Vertical Axion
LivingSocial’s the latest hacking target, and the results were definitely in the favor of the hackers this time around as over 50 million accounts were affected. Not only did the hacker(s) make off with personal information like names and emails, but encrypted passwords and birthdates were also successfully stolen. LivingSocial, owned partially by Amazon, has […]
April 26, 2013 by Vertical Axion
Automation saves you time, and in some cases it’s perfectly fine to let something automate itself. However, sometimes automation can impact not only your image as a company, but your customer trust and perceived business ethics. While automating some things can leave you more time to focus on more important aspects of your business, it’s […]
April 25, 2013 by Vertical Axion
Shareholders from both T-Mobile and MetroPCS have given the okay for the companies to merge as of yesterday afternoon. The shareholder okay was the last step in a long merger process that included okays from Federal Communications Commission and the US Justice Department as well as approvals from the boards of both companies. The deal, […]
April 24, 2013 by Vertical Axion
If you’re on Facebook often, you’ve probably noticed small “dots” appearing on your Newsfeed. This is because Facebook has decided that they are going to remind everyone that’s on Facebook that there is, in fact, another way to communicate: through Facebook messenger. One use of the dots on Facebook now is to indicate the “presence” […]
April 23, 2013 by Vertical Axion
Salesforce.com is best known for their Marketing Cloud platform, and in the past few days they’ve introduced a completely new product that’s meant to supplement and support their main service: Social.com. Social.com is part of an acquisition the company recently made of Buddy Media, a company that publishes content. Now, there are three services that […]
April 22, 2013 by Vertical Axion
Did you know that finding a new customer can cost you almost seven times more than just keeping your old ones? While it’s good to go out and seek new customers, it’s an even better idea to focus on those you already have. But if you have a large customer base, it’s beneficial to find […]
April 19, 2013 by Vertical Axion
You might be busy with five jobs and a dozen children, and it might seem like you should put happiness on the back burner. However, if you don’t make your own happiness a priority, you’ll lose your energy and fall behind on all the things that need to be done. This won’t help your business […]