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April 23, 2013 by Vertical Axion
Salesforce.com is best known for their Marketing Cloud platform, and in the past few days they’ve introduced a completely new product that’s meant to supplement and support their main service: Social.com. Social.com is part of an acquisition the company recently made of Buddy Media, a company that publishes content. Now, there are three services that […]
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April 22, 2013 by Vertical Axion
Did you know that finding a new customer can cost you almost seven times more than just keeping your old ones? While it’s good to go out and seek new customers, it’s an even better idea to focus on those you already have. But if you have a large customer base, it’s beneficial to find […]
April 19, 2013 by Vertical Axion
You might be busy with five jobs and a dozen children, and it might seem like you should put happiness on the back burner. However, if you don’t make your own happiness a priority, you’ll lose your energy and fall behind on all the things that need to be done. This won’t help your business […]
April 17, 2013 by Vertical Axion
Facebook has been expanding upon their voice-over-IP services for several months now, ever since they began to allow Facebook Messenger users to call outside iPhone lines. Today, the company has started to allow US Facebook users that have an Android phone and have installed Facebook Messenger separately from Facebook to call cell phone and even […]
New applications for LinkedIn for the iPhone and Android have been released, and they have been completely overhauled as part of the effort to create a richer, more personalized experience. LinkedIn apps are now more than just basic profiles, containing more content, prettier and cleaner profiles, and easily consumable features such as alerts, updates, and […]
April 16, 2013 by Vertical Axion
The first cell phone hit the market over forty years ago, and since then they have become one of the most popular electronics in the world. Of course, forty years ago the far-reaching implications of making that first call could have not been predicted, and the drag they were to create on people as a […]
April 15, 2013 by Vertical Axion
Twitter’s Vine is described as “the best way to see and share life in motion,” and companies are already flocking to it to see how they can make it work for them. At the very least, Vine is an application that can be downloaded to absolutely any device, including tablets, smartphones, and regular computers (though […]
April 12, 2013 by Vertical Axion
Vudu, a popular video service, has begun to warn its users that, though they have not been “hacked”, their office was broken into a few short weeks ago. A few days ago, Vudu initiated a network-wide mandatory password reset because of a burglary at their main office. The hard drives went with all information that […]
April 11, 2013 by Vertical Axion
In the past few weeks, Google has been rolling out some pretty amazing updates for the iOS Chrome browser. Recently, the company added history features and sharing to iOS Chrome, and then just a few days ago, Google brought some more features to iOS: full-screen browsing, Google Cloud Print, and AirPrint support. Full screen browsing […]
April 10, 2013 by Vertical Axion
Don’t think this means your business should fail – it shouldn’t. But you can still learn valuable lessons from businesses that have already taken a dive and have no hope of revival. Who knows? Maybe if you learn these lessons before you stumble upon them in your journeys, you might just be able to avoid […]
April 9, 2013 by Vertical Axion
It’s likely, since you have a business, that you have a tablet or smartphone to keep up with that business when you’re on the run. Whether you’re having lunch with a friend or waiting for a plane to take off, you’re probably doing something on your device, even if it’s just relaxing with your favorite […]
April 8, 2013 by Vertical Axion
When you read the words “chocolate bar,” you probably think of a brand, and it’s probably Hershey. This is because you associate chocolate squares with a brand, and since most of us know and see Hershey’s products on a daily basis, that is what we think of. But Hershey didn’t start at the top of […]
April 5, 2013 by Vertical Axion
Anonymous has been hacking North Korea for several weeks now, sources site. In the past few days, the attacks have been more focused than ever. Anonymous, saying they are acting as a “hacktivist” group, destroyed and defaced the country’s Twitter and Flickr accounts yesterday. Some of the tweets and posts make fun of Kim Jon-un, […]
April 4, 2013 by Vertical Axion
Two of Microsoft’s flagship services are going to no longer have any support as of April 8th, 2014: Windows XP and Office 2003. So what does this mean for the business owner that depends on these products to run their business? Microsoft simply says it means you should “take action”. There will no longer be […]
April 3, 2013 by Vertical Axion
Facebook now allows the majority of businesses to comment on comments. The company has been trying to figure out a way to help “fan pages” deal with comments, especially when they have more than just a few. Some celebrities and businesses can get thousands of comments and questions on one post, and sometimes fans like […]
April 2, 2013 by Vertical Axion
Did you know the average person makes over ten thousand decisions a day? Whether that decision is what you’re eating for breakfast or if you should wear a tie today completely depends on the moment. However, some of us aren’t very good decision makers (even about ties), and if we become better at making decisions, […]
April 1, 2013 by Vertical Axion
Spring means dust-bunny cleaning and huge bouts of energy to do all of the things you didn’t do all winter. So why shouldn’t this kind of mentality apply to your business, too? It could mean making your website sparkle all over again, or cleaning out the business inbox you haven’t touched for a few weeks. […]
March 29, 2013 by Vertical Axion
Yes, you want people to find you and your business on Facebook, which means providing information that you may not usually provide to strangers. However, with over one billion users frequenting the site, it’s important you remember not to give away too much, lest you pose a security risk to yourself and your business. Here […]
March 28, 2013 by Vertical Axion
Wells Fargo, a well-known and popular bank chain, was once again the target of a cyberattack. Like last time, it was another “denial-of-service” attack, meaning that the hacking attempt made it difficult to connect to secure Wells Fargo servers. As a result, some Wells Fargo users were unable to connect to the website and were […]
March 27, 2013 by Vertical Axion
Though it’s not required, Apple now has a new two-step verification process for Apple IDs. This new verification pops up when you try to purchase something from the iTunes or App store on a device that’s never used your account before. This service is available on most Apple devices, though it hasn’t found its way […]
March 26, 2013 by Vertical Axion
So some extra money has come your way and you know what you want to do with it: advertise. You’ve heard somewhere, at some point, that advertising will make you money. But are you sure that that is the best way to spend your money? Here are just a few things you should consider before […]
March 25, 2013 by Vertical Axion
Because many businesses have struggled with revenue and income in the past few years, often employees are laid off and others are expected to pick up their slack. For example, administrators are often some of the first to go, even though they aren’t usually paid very much and do a number of very small but […]
March 22, 2013 by Vertical Axion
The hashtag, also known as the pound key on your phone, has not only boomed in popularity on its inventor Twitter, but other social media platforms as well. On Twitter, the hashtag is used to mark a keyword or a topic when featured in a Tweet. In a way, it’s useful in categorizing Tweets and […]
March 21, 2013 by Vertical Axion
If your company has been established for a while, it’s likely set in its ways. While this may be okay at the moment, eventually it will need to embrace the world before it. It may intuitively seem like a small business would have an easier time with learning to be social, but sometimes that isn’t […]