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September 13, 2013 by Vertical Axion
Marketing your service or product and finding new customer can be one of the greatest struggles for a business. So when one of these customers is lost, the business cost is so much more. Customer turnover can be greatly reduced by simply focusing on customer service. Implement these 6 habits into your business and watch […]
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September 12, 2013 by Vertical Axion
We’ve seen fingerprint sensors on computers for a while, but as far as a built-in security feature that only responds to your fingerprints, there hasn’t been anything substantial until now. Apple is calling it Touch ID, and it comes automatically with their new iPhone 5S. It’s only a matter of time until we see this […]
September 11, 2013 by Vertical Axion
Businesses are at a greater risk of being robbed by their own employees, than by a random individual. Being proactive is the best prevention; create an atmosphere of awareness, direct employee attitudes, and put caution first in all internal procedures. Here are five tips for implementing simple fraud prevention actions. Management should discourage fraud. Expect […]
September 10, 2013 by Vertical Axion
Attacks on web users are becoming all too common. Kaspersky Lab’s senior security researcher, Fabio Assolini, says “[The user] needs to know that an extension can access everything you do in the browser, all the data, passwords and the websites visited. So it’s very important not to install unknown extensions. The situation gets worse when […]
September 9, 2013 by Vertical Axion
Starting or expanding a business is work, and a lot of it. Likewise, undertaking a new project can be quite consuming. Oftentimes we find that the most difficult hurdle can be convincing those around you. Arm yourself with the right persona, and confidently portray what you plan. Know where you’re going, and how. A business […]
September 8, 2013 by Vertical Axion
“Smartwatch” may sound like a good gag gift, but in recent months, it’s become the talk of the technology town. Samsung has started marketing the first available smartwatch, and while the reviews are currently mixed, the prediction is that it’ll catch on pretty fast because of its handiness. Let’s look at a couple of facts […]
September 6, 2013 by Vertical Axion
Naturally, success for a company doesn’t involve just one or two things, and everything a company does is important. However, each and every one of those components needs to be done correctly to find success, and one of those components is customer service. Customer service is incredibly important to any company looking to succeed, especially […]
September 5, 2013 by Vertical Axion
Powerful and successful companies are driven by their Chief Executive Officer. As they transition to a new officer, it is always paramount to find the right person. The business culture will largely influence the personality of the new CEO, but there are three critical traits that are fundamental. Once these attributes are identified, the personality […]
September 4, 2013 by Vertical Axion
We all have certain apps we like to use and that we use for business and for pleasure. However, we don’t think of everything on our own, and sometimes knowing a certain app is out there can improve our lives tremendously. Here are just a few apps you may not have known existed for your […]
September 2, 2013 by Vertical Axion
Effective marketing will lead to customer’s contacting your business, via phone, walk-in, or email. Some believe this to be the goal to marketing, however, it only leads next phase in the actual sale. The most important, and often overlooked step, is to keep the customer there and to create loyalty. Here are four simple actions […]
August 31, 2013 by Vertical Axion
A work phone or device is exactly that: an instrument meant for the job. While that doesn’t mean checking personal email here or there is a bad thing, it does mean that the company property should be used primarily for what it’s meant for, work. Fiberlink recently did a study on the topic that brought […]
August 30, 2013 by Vertical Axion
Twitter has been busy lately updating their website for many different things, and today brings just a few more updates to the way feeds work and the ease of reporting abusive tweets. The first new feature is the “report abuse” button, which has been something that users have been asking about for months, if not […]
August 29, 2013 by Vertical Axion
Does your office battle with organization? Does paperwork get lost going from one person to another mysteriously, only to show up weeks later in a pile you didn’t know existed? While cloud services won’t solve every problem you’ll ever have, it’s certainly become an essential tool in small and large businesses across the world. So […]
August 28, 2013 by Vertical Axion
Innovation, creativity and imagination are powerful tools for all businesses today. The real trick for business owners is to capture these skills, but still attain productivity. A typical work environment can actually be a brain-killer. Standard office design of boxed-in space, drab walls, and strict schedules are not very conducive in harboring an inventive environment. […]
August 27, 2013 by Vertical Axion
Mark Zuckerberg, along with Nokia, Samsung, Qualcomm, and several other large tech companies, are going to attempt a feat that would change the world forever: they want to bring Internet to the five billion people who don’t have access. Zuckerburg, who owns and maintains Facebook, said this about the project in a statement: “Everything Facebook […]
August 26, 2013 by Vertical Axion
Social media is not a passing phase but a new standard in business. Facebook is a critical component to a business’s social media portfolio, and a complete and accurate profile is essential for your marketing goals. For a business that already has a completed profile, rehashing these basics can be a good measure to an […]
August 25, 2013 by Vertical Axion
League of Legends, an online RPG game that has gained a lot of momentum among casual and hardcore players in the last few years, was recently hacked. Riot Games, who owns and maintains League of Legends, announced earlier this week that usernames, e-mail addresses, first and last names, passwords, and some “salted” credit card numbers […]
August 23, 2013 by Vertical Axion
Twitter users need to be on the lookout for third-party application connections to their accounts, and should disengage and reengage all of them to skirt around hacking attempts. In fact, that’s advice straight from the hacker who just leaked 15,167 Twitter credentials on Tuesday. The hacker, Mauritania, promised Techworm that he planned on stealing the […]
August 22, 2013 by Vertical Axion
The Patient Protection and Affordable Care Act, also coined Obamacare, was passed in 2010 and will go into effect in 2014. Several provisions of the law will directly effect small-businesses and the way employee health insurance is provided. Small business owners will be able to shop in an open and competitive marketplace for insurance plans; […]
August 21, 2013 by Vertical Axion
Now, if you live in the US, Brazil, Canada, or another handful of countries, you can finally make Skype calls directly from your Outlook application, even if you don’t have Skype installed. Two of the largest communication services Microsoft owns have now been linked (Outlook and Skype), and so far the results have been promising. […]
August 20, 2013 by Vertical Axion
The nature of a business owner is to get things done, which often means they must do it themselves, but as a business grows, this is no longer an option. Time may be better spent on key activities, leaving some less critical, but equally important jobs to employees. The hesitance with delegation is (1) it […]
August 19, 2013 by Vertical Axion
Two of the biggest security breaches in history have come, not from any hacking or spyware, but from the common household USB thumb drive. Yes, the one we all have at least two of sitting in drawers and cabinets and on keychains that we take to work every day. One of these famous events is […]
August 17, 2013 by Vertical Axion
As of a few hours ago, when you are browsing Twitter on either your phone or your computer, you may notice some conspicuous alerts about events you don’t remember seeing before. Twitter’s newest feature alerts individuals when there are events going on nearby as reported by TechCrunch. Regardless of how new it is, the event […]
August 16, 2013 by Vertical Axion
An estimated $526 billion is spent in the US economy during leisure trips and vacation. Many businesses are dependent on the seasonal nature of vacations and work to creatively enhance business profits even during the low seasons. Seasonality is a common consideration for summer or winter businesses, but a season could also be prompted by […]
