Call 980-407-5488
Blog
January 13, 2014 by Vertical Axion
The current growth trend of mobile malware indicates that hackers will continue to target smartphones and their users. Businesses should expect the attacks to grow sneakier and more sophisticated. In 2013, mobile malware grew 614%, according to a study completed by Juniper Network. They also estimated that more than 500 third-party apps contained malicious code […]
Read more »
January 11, 2014 by Vertical Axion
In the midst of the Technology age, social media is a key segment to any marketing strategy. However, with all marketing decisions, it is critical to identify the platform of greatest success. The key to any social media platform is to stay involved, which requires constant monitoring and a prepared responder. Most businesses will do […]
January 10, 2014 by Vertical Axion
It’s true: carrying around nine different cards for nine different things, including your business account transactions, personal transactions and other transactions can be a drag. If you’re in a hurry, it can even be difficult to remember which card is which (especially if you have them all from the same bank) or which card you […]
January 9, 2014 by Vertical Axion
Phishing is using electronic communication to gain access to usernames, passwords or credit card information. It has been around long enough, and technology changes so quickly that we may be quick to dismiss it as a concern of last year. This complacency is used to a hackers’ advantage; the email content is creatively targeted to […]
January 8, 2014 by Vertical Axion
E-commerce sales continue to take a lead over retail sales. Businesses will be challenged in this new year to capture this ever shifting and more competitive market. Consumers demand continued improvement in several areas including shipping, mobile access, customization, information, and convenience. Free, two-day shipping is sought after by all online shoppers. If your business […]
January 7, 2014 by Vertical Axion
Adding videos to your marketing strategy can be a great way to entice more business to your company. Not only can videos help you connect with new customers, it can help sell products and explain services. Regardless if you’re planning on hiring someone or if you’d prefer doing the videos yourself, there are a few […]
January 6, 2014 by Vertical Axion
In the business world, there is a powerful advantage to being trustworthy, consistent and tirelessly dependable. A reputation can go further than any marketing campaign. As a business grows and evolves, time becomes more precious and can be difficult to manage. An overall simplification of your day can be the key in staying the dependable […]
January 4, 2014 by Vertical Axion
Zappos.com is one of the largest online retailers of shoes, and according to their new announcements, their corporate structure is about to change. The new structure change involves ending the use of any sort of job title, which is also referred to as “holacracy”. Holacracy leaves everyone on a more even playing field as managers, […]
January 3, 2014 by Vertical Axion
There is so much to do when it comes to designing your website. From easy navigation to your layout, you have plenty of things to consider with regard to the coding. Did you know that one of the most visited web pages on your website might be your About page? Even if it’s beautiful and […]
January 2, 2014 by Vertical Axion
The New Year is a great time for small businesses to take a good hard look at what social media is doing for them and, most importantly, what it can do for them in 2014. The first step to this is finding out what social media has in store for you so you can figure […]
January 1, 2014 by Vertical Axion
At the beginning of every year, small and large businesses alike hold their breath, waiting for new technology to be announced. When new technology hits the market, it affects individuals and businesses in huge ways that require adaptability. This year, however, a lot of technology that is expected to be introduced is in products that […]
December 31, 2013 by Vertical Axion
The ever rising use of smartphones means that more people are accessing internet from their mobile device. This is not a new group of people, but the new target audience. The business message needs to be presented in a way that mobile users get all your marketing content. On average, 32% of web traffic is […]
December 30, 2013 by Vertical Axion
If you haven’t heard of the new digital currency Bitcoin, now’s the time to do some research: a large business, Overstock.com, is considering accepting the currency coming this next year – hopefully, the company says, within the next six or so months. Bitcoin is a new online currency that initially gained its notoriety by becoming […]
December 28, 2013 by Vertical Axion
A logical and well trained consumer will try to consider all information before making a decision, but rapidly evolving information and hectic schedules drive all of us to shortcut decisions. These shortcuts help us to cut through the details and rely on specific parameters to make a quicker decision. For a business owner, these shortcuts […]
December 27, 2013 by Vertical Axion
Marketing your business with social media can be both inexpensive and effective. However, the options within the social media realm are vast, and getting started can be overwhelming. In turn making the marketing goals scattered and undirected. Implement these 10 Marketing Do’s to make the most of this marketing platform. Start early. Social media accounts […]
December 26, 2013 by Vertical Axion
The theft of your personal information, then use of it without your permission, is identity theft. Identity theft is one of the fastest growing crimes in the United States, and can have devastating effects on personal and business finances, credit history, and reputation. To reach any sort of resolution will involve excessive amounts of time, […]
December 24, 2013 by Vertical Axion
WatchGuard Technologies, a prevalent company in the world of security predictions, has released its list of the top eight or so security problems it expects will happen in 2014. These security risks range from ransomware advancements all the way to data breaches and infrastructure exploits. The security risks may seem a little far-fetched at the […]
December 23, 2013 by Vertical Axion
The closing of the calendar year presents an opportunity to see where your business has been, how it got there, and where you want to start moving. The previous 12 months of information will reveal the actual performance of your business. This checkup requires an in-depth look at your numbers, but sometimes, the amount of […]
December 21, 2013 by Vertical Axion
For many years now, most email systems – including Gmail – have hidden images in deliveries because of phishing risks. However, a new policy now allows all emails that have image attachments to show them, whether they have been authorized as a safe sender or not. This new feature comes thanks to new technology. Google […]
December 20, 2013 by Vertical Axion
Target has confirmed, along with the Secret Service, that over 40 million credit cards have been compromised since Black Friday. CEO Greg Steinhafel confirmed Thursday morning that a data breach had taken place, even though rumors of the breach have been going on since Monday. Steinhafel said that his store is working with law enforcement […]
December 19, 2013 by Vertical Axion
It’s been long-rumored, but it’s finally here: Facebook’s video ads are finally set to launch in newsfeeds in the next few days or so. A three month test with a limited number of users has just concluded, and the results are in: video interaction (such as likes and shares) increased more than 10% thanks to […]
December 18, 2013 by Vertical Axion
Around seventy percent of Windows 8 Ultrabooks are already touch screen, says Senior President Kirk Skaugen, but the company’s goal is to push that to a hundred percent in the coming months. Windows 8 has always been oriented towards touch screens, whether those screens are on a phone or a computer, and it seems audiences […]
December 17, 2013 by Vertical Axion
The Smarty Ring claims that a smartphone owner checks their phone upwards of 150 times a day – and then claims it can cut this number down significantly. The Smarty Ring is a wearable gadget that hooks into your phone via Bluetooth and allows users to check any alerts or calls that come into the […]
December 16, 2013 by Vertical Axion
Another one of IBM’s studies has been released, and this time it included nearly 4,000 medium-sized business owners in nearly 70 countries. While 43% of SMBs that gave a response said that they are very good at integrating physical and digital strategy, 65% said that they felt like they have a “lack of a cohesive […]
