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February 14, 2013 by Vertical Axion
We know you’ve heard the words “customer engagement” more than once, and that’s because it’s one of the most important things you can do when it comes to your business. In fact, a new study has found that customers today are feeling more connected to brands than ever before, because they have more access to […]
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February 13, 2013 by Vertical Axion
Per a recently released national security document, the US is under cyber-attack, and has been for several years now. The document says that allegedly, China is the number one cyberthreat in the National Intelligence estimates. According to the Washington Post, China has been hitting the US boundaries hard to steal business data that could potentially […]
February 12, 2013 by Vertical Axion
Twitter’s only becoming more popular, and their recent price increase for many of their paid services lets the rest of us know that they are aware of that fact. Twitter’s new price to promote a trend – such as #CocaCola – has now increased 33% to $200,000. The price hike was discussed earlier this year […]
February 9, 2013 by Vertical Axion
Technology has advanced so much these days, that now it’s feasible to make a professional-quality video from your office desk or even your own living room. But what are we supposed to do with that kind of technology as small business owners? Since it’s likely we know our niches well and are always looking for […]
February 7, 2013 by Vertical Axion
Wondering how to get more business to come in? That’s easy: referrals. Referrals are the cream of the crop when it comes to earning more business. Word of mouth referrals aren’t magic, but they also aren’t an accident. You can’t force people to share your company, but you can show them a great experience that […]
February 5, 2013 by Vertical Axion
Fiverr is a brilliant, fairly new business venture that never costs more – or less – than $5.On Fiverr, absolutely anyone can offer just about any service for exactly five bucks. This service can be anything from editing a work of art all the way to dancing the hula while wearing a feather hat. It […]
February 2, 2013 by Vertical Axion
Recently, Facebook has announced an interesting new feature that allows free US calls to be made to iPhone users across the United States. Metro, the company that has made this innovation possible, describes this new iPhone feature as “Voice over IP”. Though this technology has been around for many years, VoIP is new to the […]
February 1, 2013 by Vertical Axion
Many small businesses have to be very shrewd about how they spend their money, but they also can’t afford to skip out on the important social media management. However, it can be overwhelming to manage so many pages with such limited time. With that in mind, check out the following tools that have been designed […]
January 31, 2013 by Vertical Axion
Personal identity theft is always a worry, especially when you’re the owner of a business. If someone were to steal your identity, they could steal your entire livelihood simply by claiming that they were you. In fact, if they get away with it long enough, they can claim your business as their own. Even though […]
January 30, 2013 by Vertical Axion
After tech activist Aaron Swartz’ death, Anonymous decided that the justice system in the US was deeply flawed. Swartz, who was an essential player in the design of web feed RSS and the social news site Reddit, was arrested by the federal government for downloading JSTOR academic journal articles shortly before his death. In response, […]
January 29, 2013 by Vertical Axion
If you’re a busy business owner, you’re probably going through scores of emails every day. Email allows everyone to stay in touch, no matter where they are and what they’re doing. Email is essential in everyday business operations, but that doesn’t mean it’s perfect. With such a high intake of emails every day, there are […]
January 28, 2013 by Vertical Axion
Safaricom, a small independent company that targets mostly foreign smartphone markets, has released a smartphone based on Intel technology that is fairly affordable even without any subsidized pricing. This is part of Intel’s attempt to bring low-cost smartphones to a more global market. The Yolo is aimed at cost-conscious, first time buyers, said Intel, who […]
January 26, 2013 by Vertical Axion
For years now, people have been buying their iPhone from Verizon and taking it to a different company when they left the original carrier, like T-mobile or Sprint. However, the days where that is legally allowed are gone. Starting today, it is illegal to unlock a smartphone that belongs to one carrier without that carrier’s […]
January 25, 2013 by Vertical Axion
A conference call earlier this week led to a number of new Microsoft announcements, including more information about the Surface device expansion. Though the profits on the Surface lineup aren’t as strong as the company expected, Chief Financial Officer Peter Klein talked about new products that are coming up in the next twelve months. He […]
January 24, 2013 by Vertical Axion
Do you want to keep your customers around, or get them in the first place? The key is customer satisfaction, which means you have to keep the client at the forefront of your mind at all times. Here are a couple of ways you can encourage those kinds of thoughts today. Open Your Ears It […]
January 23, 2013 by Vertical Axion
Mobile payment has been called the ‘wave of the future,’ but it looks like it may have a strong competitor coming up on the left. NFC has been called ‘the great simplifier’ when it comes to paying for store transactions with your bank account. In fact, the least popular use of NFC right now is […]
January 22, 2013 by Vertical Axion
BYOD, or Bring Your Own Device, has become a popular method of dealing with the unavailability of money within small businesses. Many employers have gone from discouraging electronic use to actually asking their employees to bring smartphones, laptops, and tablets to the workplace. Because this is a relatively new practice, there are a couple of […]
January 21, 2013 by Vertical Axion
Does your team work well together? Sometimes there are glitches and hitches than come with working with other people, especially if the team is spread across the country. However, due to technological advances, there has come an excellent opportunity to change and fix those issues and become a smoother, organized team. Here are a few […]
January 19, 2013 by Vertical Axion
Are you struggling to use Twitter? It’s not exactly easy at first, but once you master it, it can be an excellent marketing tool for your small business. Best of all, most features of Twitter are completely free, so you don’t even need to add to your marketing budget. Twitter is such a popular tool […]
January 18, 2013 by Vertical Axion
Chrome isn’t quite ready for Android devices – in fact, the program just entered beta – but it’s already exciting many of the Google circles because of its smooth layout and ability to sync. Google released the new version of Chrome about a week ago. The beta version will now sync with tablets, PCs, and […]
January 17, 2013 by Vertical Axion
Do you ever feel like Facebook hides its useful features and expects you to find them on your own? These hidden functions can sometimes save you tons of time and effort, and are often very useful in a number of other ways as well. If you want to check some of these features out, read […]
January 16, 2013 by Vertical Axion
Apple, a company well-known for their ‘iGadgets,’ has reached a new milestone today. Last year, the App Store was used for over 20 billion app downloads, which means 40 billion lifetime downloads for the application overall. The App Store has some 500 million active accounts which downloaded some 2 billion applications in December of 2012 […]
January 15, 2013 by Vertical Axion
Day-to-day operations require massive amounts of devotion and time. If there’s a problem with your network, it can take hours, if not days, to fix it on your own. Then, once you do get it up and running again, there’s no telling what kind of data you lost and how much revenue you threw away […]
January 14, 2013 by Vertical Axion
The new JavaJar-B Trojan horse was discovered a few short days ago. This new malware has, thus far, only been found exploiting Oracle’s update to Java, and only affects the newest version of runtime. Sophos, a security company that excels in finding malware and viruses that exploit computer systems, has described the new exploit as […]
