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October 8, 2012 by Vertical Axion
In most industries, establishing credibility is extremely important. Unfortunately, in most cases, a salesman or a website only have a few short minutes to prove they’re worthy of more thought. If you stop and think about it for a moment, you’ll realize just how important credibility is. Let’s say you want to take a vacation […]
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October 6, 2012 by Vertical Axion
If you want your value proposition to be compelling, and you want your clients to find it irresistible, you have to remember your three c’: competencies, customers, and competitors. Competence Do you know what you are good at? Do you know what you think you are good at? And more importantly, do you know what […]
October 5, 2012 by Vertical Axion
Working from home is a completely different experience than working from an office, and many small business owners and workers are required to do this for some time before they can afford an office. It can be lonely, kind of depressing, and repetitive. You don’t get to drive anywhere, wear a suit, or greet your […]
October 4, 2012 by Vertical Axion
Lots of small businesses don’t have their entire team in one area. Sometimes the perfect person for a job doesn’t live in your state, and sometimes relocating is unnecessary. Instead, they telecommute, and do their job from abroad just as well as they would do it from the cubicle next door. It saves tons of […]
October 3, 2012 by Vertical Axion
We’ve all heard them, and some of us have probably even said them: cheesy cold call lines. Having a script to follow isn’t necessarily a bad thing, but that doesn’t mean it should include tired, old phrases that have been done ten times before. Here are a few of the worst offenders and how you […]
October 2, 2012 by Vertical Axion
Intel and its hardware partners Asus, Dell, and HP are finally coming into the tablet market – two years after the iPad launched. Starting this month, all three companies are making announcements about their tablets, and many of them are already teasing at their versions of the Windows 8 tablets and convertible devices that analysts […]
September 29, 2012 by Vertical Axion
If you don’t remember all of the passwords you use for your accounts, or you don’t feel comfortable typing them into every computer that you visit, the makers of Firefox have a new solution called Persona. Persona just went into first Beta and is part of Mozilla’s BrowserID project. It’s designed to essentially do the […]
September 28, 2012 by Vertical Axion
Verizon has taken a large leap in the right direction when they announced that they will be selling only unlocked iPhone 5’s. A Verizon representative indicated that the company plans to sell iPhone 5’s right out of the box without any locks on them, contrary to what they’ve done in the past. Though nothing has […]
September 27, 2012 by Vertical Axion
Those of us who type a lot know how uncomfortable a traditional keyboard can get. Many of us are always on the search for a new keyboard to suit our wrists better so we can type for long periods without discomfort. Microsoft has recently come out with a new keyboard called the Sculpt Comfort Keyboard […]
September 26, 2012 by Vertical Axion
If you need to have an emergency Skype meeting with your team, you can stop by a Starbucks, hang out on a bus, or find a corner café. You can even tether your laptop to your smartphone to get instant Internet access in an emergency. Up until recently, however, if you happened to be flying, […]
September 25, 2012 by Vertical Axion
“Everyone hates meetings.” How many times have you heard that said? Meetings have a connotation of being evil, horrible things that everyone is forced to attend. But that doesn’t have to be the way. You can have monthly meetings – even weekly meetings – that people legitimately enjoy and don’t mind showing up at. Here […]
September 24, 2012 by Vertical Axion
PC is picking up the pace when it comes to releases. Starting near the end of October, Microsoft’s new operating system is going to flood the market with over fifty new products, including laptops, tablets, all-in-ones, netbooks and more. Only fifteen or so of these new products have had official announcements, and a good number […]
September 22, 2012 by Vertical Axion
Everyone’s always looking for interesting, innovative ways to boost sales and streamline operations. Sometimes the answer is right in front of their faces, yet they don’t always notice it right away. Here are a few common sense ways to connect with customers to make more sales. Send Handwritten Thank You Notes Don’t depend on automated […]
September 21, 2012 by Vertical Axion
Having a strong, solid brand mostly has to do with consistency. Think about it for a moment. What’s the first thing you think about when you think Disney? Mickey Mouse, fairy tale castles, Snow White? There are tons of things we associate with the company, and it’s not because we’ve just “done” it – Disney […]
September 20, 2012 by Vertical Axion
The new iPhone was finally officially announced, and details have been released. Here are a few actual facts about Apple’s new design to counter the dozens upon dozens of rumors released over the past few months. Taller, Thinner, and Yes, it has a Metal Back The official numbers are saying that the iPhone 5 is […]
September 19, 2012 by Vertical Axion
We go over this a lot. But because September is National Preparedness Month, we think it’s important to go over it again. You simply never know when a disaster is going to strike your business. A single disaster or day of downtime can completely cripple you. If you don’t have a plan, you won’t be […]
September 15, 2012 by Vertical Axion
The new customer service trends are coming in for 2013 already, and we’re not even done with 2012. Small businesses are getting polled, and one victor has started to emerge: personalization. Most small businesses have put this trend on their top three list, even if it wasn’t the top trend they predicted. The key to […]
September 14, 2012 by Vertical Axion
Customer service takes the brunt of complaints, pressures, and sacrifice in most businesses. Not only do they have to control costs, they often have to make customers happy, uphold policy, bring customers in, and smile the entire time they’re doing it. Because of the massive amount of responsibility that the department faces every day, excelling […]
September 12, 2012 by Vertical Axion
Are you trying to come up with new ways to generate revenue, but just can’t seem find the right techniques? Don’t worry; that’s normal. Traditionally, business owners cut costs to save money instead of finding new ways to bring in large sources of revenue. They lay off employees and cut wages, and the fact is […]
September 8, 2012 by Vertical Axion
Many people have heard the popular phrase, “it’s all in who you know.” This quote refers to the massive number of jobs available through networking as well as the resources available to you as a small business owner. It’s all about getting to know the right “people”. But where do you meet these people in […]
September 6, 2012 by Vertical Axion
Now that Apple has won the majority of its patent suit against Samsung, the company has decided to file an amendment to include the Galaxy S3 and the Galaxy Note into the list of products that infringe on patents and the iPhone maker wishes to ban. The filing was made just a few days ago, […]
September 5, 2012 by Vertical Axion
AntiSec, a well-known hacker group, posted last Monday that they had gained access to an FBI database and stolen some 12 million Apple UDIDs, also known as Universal Device IDs. Out of all 12 million, AntiSec only posted 1 million for the public to see. Lifehacker says that “none of the data is personal information,” […]
September 3, 2012 by Vertical Axion
Amazon has finally inked a deal with a large book distributor that will bring some relief to the tension between competing e-book companies. Amazon signed a deal with Ingram Content Group that will, over the course of the next year, allow companies like Apple and Barnes & Noble to sell Amazon books on their own […]